SPREADING THREADS REBRAND

Spreading Threads is a small non-profit clothing bank that provides free clothing to foster children in Tucson, Arizona. Spreading Threads has become an integral part of the Tucson community. However, their branding is incohesive and does not successfully represent the cause behind their organization. Here we’ve created a new set of branding and brand collateral that uses soft colors, and rounded shapes to represent themes of youth, love, and family.

 

SKETCHES & CONCEPTS

 

FINAL DESIGNS